Overview of Branch Basics

Monthly Searches

49,500

Competition

LOW

Interest Over Past 5 Years

1,580.55%

Interest Over Past 12 Months

22.22%

Monthly searches for last 5 years

Monthly searches for last 12 months

What is "Branch Basics"?

Branch Basics is a brand offering non-toxic cleaning products that are plant-based and eco-friendly. Their products are fragrance-free and biodegradable, making them safe for humans, pets, and the environment. The brand is female-founded and has a mission to create healthy homes. Branch Basics concentrates come in a large plastic bottle that will replace multiple other cleaning products, reducing waste. While not a sanitizer or disinfectant, Branch Basics removes germs effectively without harmful chemicals. Reviews of Branch Basics have been positive, with many customers stating that the products are worth the investment.

Category tags for Branch Basics

Sustainability Coupon Internet coupon Ingredient Cleaning Cleaner Product Foam Female Carpet Soap Washing Concentrate Toxicity Detergent Clothes dryer Laundry Fragrance Stain Plant Based Friendly Reviews Non Free Eco Biodegradable Chemical

RamenApps Analysis

The data shows that interest in Branch Basics had a spike in May 2021, which may be due to a surge in interest in sustainability and eco-friendly products. However, interest had remained relatively low before and after this spike until March 2023 when it showed another significant increase. This suggests that the current trend towards sustainability and eco-friendliness in consumerism might be sustainable, and Branch Basics could be well-positioned to capitalize on this trend.

Furthermore, the associated search terms reveal that consumers are searching for discounts and reviews of Branch Basics, which indicates that people are interested in trying the product but may be deterred by its high price point. Additionally, the inclusion of controversial search terms like "branch basics controversy" and "branch basics lawsuit" suggests that the brand may have faced some negative publicity in the past.

Despite the potential negative publicity, the rising interest in Branch Basics and other eco-friendly cleaning brands suggest that the future of this industry could be bright. As consumers become increasingly aware of the negative impact of chemicals on their health and the environment, they are seeking out non-toxic alternatives like Branch Basics. Overall, Branch Basics appears to be an attractive investment opportunity for businesses interested in the sustainability and eco-friendliness spaces.