Sales is the exchange of goods and services for cold hard cash, and it's pretty damn important for businesses. Analysis of the current trends in the sales category shows that businesses are more concerned than ever with meeting demand and increasing revenue. They're willing to automate and utilize influencers to do so. But with the desire to grow comes potential risks, such as inventory and cost issues. That's why businesses are also seeking out marketplaces and distribution services to expand their reach while minimizing risk. And it's not just physical products being sold - the trends show a demand for services as well, particularly in real estate and marketing. So, if you're in the business of sales (and let's be real, what business isn't?), it's important to keep these trends in mind to stay ahead of the curve and make that cash money.