Lotion Trends

RamenApps Analysis

Lotion is like the Swiss Army Knife of skincare products. It's versatile, adaptable, and always ready to tackle any skin concern. From sun protection to hydration, anti-aging to acne control, this category is overflowing with options for any skin type or concern. And based on the trends, it's clear that people are prioritizing skincare routines that are both effective and affordable. Brands like Cetaphil and Cerave dominate the search volume, offering solutions that cater to all needs, while newer players like Neutrogena Hydro Boost and EltaMD bring innovative ingredients to the table. Whether you're looking for a simple moisturizer or a targeted treatment, there's no shortage of lotions to choose from. So say goodbye to dry skin and hello to the lotion life.

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5 Years

Monthly Searches

Aquaphor

Aquaphor is a skin protection and healing product that helps to restore smooth, healthy-looking skin. It is designed to moisturize and soothe dry, rough, scaly, itchy skin and minor skin irritations such as diaper rash and skin burns from radiation therapy. Aquaphor is formulated with additional ingredients that moisturize the skin and its use is not recommended for deep wounds, puncture wounds, animal bites, or serious burns. Aquaphor is different from petroleum jelly and only contains 41% petroleum jelly. The product can be used on a wide range of skin conditions, including sensitive baby skin.

Monthly searches:
368,000
Competition:
HIGH

Aquaphor Healing Ointment

Aquaphor Healing Ointment is a clinically proven skin protectant that restores smooth, healthy skin. It is dermatologist recommended and can be used on dry, cracked, or irritated skin, including the lips. Aquaphor creates a protective barrier on the skin that allows for the flow of hydration and oxygen, and it also contains additional ingredients that moisturize the skin. It is different from Vaseline because it contains humectant ingredients and is occlusive, making it a better moisturizer. Aquaphor can be used on any area of the skin and is safe to use. It can help ease dry skin and heal injured skin. Different from a lotion or cream, this multi-purpose ointment protects and soothes extremely dry skin, chapped lips, cracked hands and feet, minor cuts and burns, and many other skin irritations.

Monthly searches:
60,500
Competition:
HIGH

Tallow

Animal fat

Tallow is a rendered fat, specifically beef fat, that has been cooked down and had impurities removed. It is used in various applications, including cooking, soap making, candle making, and as a healing salve and skin balm. Grass-fed beef tallow contains fat-soluble vitamins A, D, E, and K, which are important for health. Tallow is also a good source of vitamin D, choline, and other healthy fatty acids. It has a higher calorie content than butter. Tallow and lard are different types of rendered fat, with tallow coming from ruminants like cattle and lard coming from pigs. Tallow and olive oil have different nutritional profiles, with olive oil being cholesterol-free and containing higher amounts of vitamin E and antioxidants.

Monthly searches:
49,500
Competition:
HIGH

Cetaphil Moisturizing Cream

Topic

Cetaphil Moisturizing Cream is a gentle, non-comedogenic, and hypoallergenic skin cream clinically proven to provide immediate and long-lasting relief for dry to very dry, sensitive skin. Its rich formula leaves skin soft and smooth, making it ideal for use as a body or face lotion. The cream is available in different sizes, such as 16 oz and 20 oz, and can be found at major retailers like Walmart. Cetaphil Moisturizing Cream is made with emollients that soften and moisturize the skin, making it a suitable treatment or prevention method for various skin issues such as dryness, roughness, scaliness, itchiness, and minor skin irritations. When compared to CeraVe, there is no clear winner, as it ultimately depends on the needs of your own skin. If you have sensitive skin, Cetaphil is the better option.

Monthly searches:
27,100
Competition:
HIGH

Accelerating

Cetaphil Face Wash

Cetaphil Face Wash is a gentle, soap-free, and deep cleansing formula designed for sensitive, combination, oily, and acne-prone skin. It does not leave any irritating residue and can help to diminish dark spots and hyperpigmentation while improving skin's radiance. It is one of the gentlest cleansers that can be put on the skin, and it is effective in removing surface oils, dirt, and make-up. However, it is not a lightening cream, and if someone wants to lighten their skin, they need to look for something with hydroquinone. Cetaphil's Face Wash can be found in stores like Target and CVS.

Monthly searches:
22,200
Competition:
HIGH

Accelerating

Tazarotene

Medication

Tazarotene is a topical medication used to treat skin conditions such as acne, psoriasis, and sun damage symptoms. It works by slowing down skin cell growth and reducing inflammation. Tazarotene is primarily used to treat plaque psoriasis but also has therapeutic benefits for photodamaged skin. Tazarotene is not the same as retinol, but both belong to the same class of drugs called retinoids. There is no significant difference between tazarotene and tretinoin in terms of efficacy for acne treatment. Accutane and Tazorac are forms of vitamin A called retinoids used to treat severe acne, with Tazorac also used to treat plaque psoriasis.

Monthly searches:
14,800
Competition:
LOW

Accelerating

La Roche Posay Cicaplast

Topic

La Roche Posay Cicaplast is a multi-purpose soothing balm that helps to reduce dry skin irritations on body, hands, and face. It contains panthenol and shea butter, which relieve dry skin and irritation. It can be used once or twice a day, day or night, on cleansed skin, and it is non-greasy and protects the skin. Cicaplast Baume B5 can also be applied to rough, cracked skin, diaper rash, or sensitive skin that's prone to irritation and redness. Additionally, La Roche Posay Cicaplast is good for reducing breakouts and cystic acne. It is recommended to use La Roche Posay Hyalu B5 Pure Hyaluronic Acid Serum before applying Cicaplast for plumper, younger-looking, and supple skin.

Monthly searches:
12,100
Competition:
HIGH

Briogeo Scalp Revival

Topic

Briogeo Scalp Revival is a scalp care collection that helps calm, soothe, detoxify, and balance irritated and flaky scalps. It includes products such as a scalp scrub, micro-exfoliating shampoo, scalp treatment, and dry shampoo. The products contain key ingredients like binchotan charcoal and coconut oil, which help detoxify the hair and scalp, moisturize, and balance oil. The scalp treatment has been clinically shown to increase scalp hydration. Users have reported positive results, including the elimination of dry and flaky patches on the scalp. Briogeo Scalp Revival is also recommended for those experiencing hair loss. Overall, the collection aims to promote healthy scalp and hair.

Monthly searches:
9,900
Competition:
HIGH

Accelerating

Barrier cream

Topic

A barrier cream is a topical formulation used in industrial applications and as a cosmetic to place a physical barrier between the skin and contaminants. The main function of a barrier cream is to protect the skin from irritants and body fluids. Common reasons for using a barrier cream include preventing nappy rash, protecting against moisture-associated dermatitis, and protecting against transepidermal water loss.

Monthly searches:
8,100
Competition:
HIGH

Accelerating

Beauty by Earth

Beauty by Earth is a company that makes natural and organic beauty products using ethically sourced and environmentally friendly ingredients. Their products are free of synthetic fragrances, parabens, sulfates, and phthalates. They are a cruelty-free brand and do not test their products on animals. Beauty by Earth is a US-based company that offers skincare products, self-tanners, and other beauty products. Their products are made to the highest standard of purity and are free of harmful ingredients. Customers can enjoy their sunny, golden skin within 6 hours of using their self-tanner. Beauty by Earth is a clean and toxin-free brand that offers peace of mind to their customers.

Monthly searches:
6,600
Competition:
HIGH

Accelerating

SPF 50

Topic

SPF 50 is a level of protection offered by sunscreen that reflects both UVA and UVB rays to help prevent sunburn and skin cancer. Properly applied SPF 50 sunscreen blocks 98% of UVB rays, making it preferable for those with a history of skin cancer or fair skin. Sunscreens with SPF values between 30 and 50 offer adequate sunburn protection, even for the most sensitive skin. However, experts recommend using sunscreen with SPF 50 or higher for daily use to even out skin tone and achieve a good texture. Choosing a broad-spectrum SPF 50+ sunscreen filters 98% of UV radiation, providing slightly more protection than an SPF 30+ sunscreen. Nonetheless, it is necessary to reapply sunscreen every two hours, particularly if swimming or sweating, for maximum effectiveness.

Monthly searches:
4,400
Competition:
HIGH

Accelerating

La Roche Posay B5

La Roche Posay B5 is a multi-purpose cream that can soothe dry skin irritations, cracking, chafing, and can be used on the face, lips, hands, and body. It contains shea butter and panthenol and is suitable for all ages, including babies. It can be used as a moisturizer and can strengthen the skin's natural barrier. It is suitable for sensitive skin and can be used once or twice a day on cleansed skin. Overall, La Roche Posay B5 is a versatile cream that can soothe and protect skin against dryness and irritation.

Monthly searches:
3,600
Competition:
HIGH

Postbiotic

Topic

Postbiotics are beneficial compounds produced by probiotic bacteria in the gut when they digest and break down fibers called prebiotics. They include organic acids, enzymes, bacteriocins, and short chain fatty acids (SCFAs). Postbiotics are considered waste products but offer various health benefits, including immune system support, diarrhea prevention, and reducing symptoms associated with irritable bowel diseases and allergies. Postbiotic skincare aims to balance the skin's microbiome by topping up good bacteria, preventing pathogens and bad bacteria from taking over, which can cause dryness, sensitivity, and other skin issues.

Monthly searches:
3,600
Competition:
HIGH

Accelerating

La Roche Posay Niacinamide

La Roche Posay Niacinamide is a line of skincare products that is designed to reduce the appearance of dark spots, even out skin tone, and improve the overall appearance of the skin. The products contain 10% pure niacinamide and are developed to suit all skin types, including sensitive skin. The line includes a variety of products, such as facial serums, anti-aging face serums, and concentrated serums. The facial serum is particularly effective in reducing discolorations and rebalancing uneven skin tones, as it also contains hyaluronic acid to hydrate and brighten the skin. La Roche Posay Niacinamide products are easy to use and can be incorporated into any skincare routine. The products are multi-tasking and dermatologically tested to improve the look and feel of the skin.

Monthly searches:
2,900
Competition:
HIGH

Accelerating

La Roche Posay Eczema

La Roche Posay offers a range of products that can help soothe and relieve eczema symptoms, including their Lipikar Eczema Cream and Lipikar Eczema Soothing Relief Cream with Shea Butter. Their Lipikar Baume AP+ is also recommended for eczema on the body, as it provides long-lasting hydration, controls itching, and helps maintain itch-free skin over time. La Roche-Posay is a well-known skincare brand that specializes in creating products for sensitive skin, including those with eczema. They use gentle ingredients and a science-driven approach to create effective skincare solutions for a variety of skin types and conditions. While Aquaphor Healing Ointment is recommended as the No 1 cream for eczema, La Roche Posay products can also help relieve symptoms and improve overall skin health for people with eczema.

Monthly searches:
2,400
Competition:
HIGH

Accelerating

Bilastine

Medication

Bilastine is a second-generation antihistamine medication that selectively inhibits the histamine H₁ receptor. It is used to treat allergic rhinoconjunctivitis and urticaria (hives) in adults, adolescents, and children. Bilastine is a potent and highly selective H1-antihistamine that effectively improves symptoms and quality of life in patients. Bilastine has been available in Europe for over a decade and is a non-sedative medication that does not cause significant side effects. It can cause some minor side effects, such as abdominal pain, headache, dizziness, dry mouth, sore throat, nausea, cold-like nose symptoms, or diarrhea in children. Overall, Bilastine is a safe and effective medication for treating allergies.

Monthly searches:
1,900
Competition:
LOW

Accelerating

Retinol lotion

Retinol lotion, also known as Vitamin A, is a popular ingredient in skincare products due to its anti-aging properties. It helps promote cell turnover and increase collagen production, ultimately reducing the appearance of fine lines and wrinkles. Retinol creams are typically used daily as part of a skincare routine, but it is important to apply a moisturizer with retinol to prevent irritation. Retinol can also help with dark spots by boosting the skin's renewal process. Using too much retinol can lead to dryness and irritation, so it is recommended to use a pea-sized amount for the entire face. Overall, retinol lotion is a powerful tool in combating aging skin and improving overall skin texture, tone, and firmness.

Monthly searches:
1,600
Competition:
HIGH

Cicaplast B5

Cicaplast B5 is a line of multi-purpose soothing creams and balms by La Roche-Posay. It is designed to reduce dry skin irritations on body, hands, and face, and can be used for cracked, chapped, and chafed skin. Its formula includes panthenol and shea butter, making it both hydrating and protective. Cicaplast Baume B5 can be used once or twice a day, day or night, on cleansed skin. It can also be applied to rough, cracked skin, diaper rash, or sensitive skin that's prone to irritation and redness. The product is non-greasy and provides protection from the drying effects of wind and cold. The Cicaplast B5 Baume can be used as a nighttime moisturizer after cleansing and applying the rest of your skincare routine. Overall, Cicaplast B5 is a versatile product that provides relief for a variety of dry skin irritations.

Monthly searches:
720
Competition:
HIGH

Accelerating

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