The Ordinary Trends

RamenApps Analysis

The Ordinary: it's not just a phrase you hear from your blasé friend who doesn't understand the importance of skincare. In fact, it's a movement, a trend, a category of products that everyone on the beauty scene is talking about. At its core, The Ordinary embodies simplicity and affordability in skincare. It's all about getting back to basics, without the gimmicks and frills that so many other brands rely on. From classics like sunscreen and hyaluronic acid to cutting-edge ingredients like tranexamic acid and bakuchiol, these trends show that The Ordinary is all about giving your skin what it needs, without the nonsense. Forget the fancy packaging and clever marketing tactics, The Ordinary is simply about good skincare at a reasonable price. Because isn't that what we all want?

Related tags to The Ordinary

5 Years

Monthly Searches

La Roche Posay

Topic

La Roche Posay is a skincare brand that is recommended by dermatologists worldwide. The brand offers products for all skin types, but is especially suited for people looking to treat conditions like dryness and eczema. Their products are fragrance-free, paraben-free, and are designed to provide 24-hour hydration for the skin. La Roche-Posay is known for its use of thermal spring water, which has been used for six centuries to treat various skin conditions. The brand is owned by L'Oreal, and is known for its skincare products like face moisturizers and washes, sunscreen, and body lotions. Some of its popular products include Pure Vitamin C Face Serum with Salicylic Acid and Toleriane Double Repair Matte Face Moisturizer.

Monthly searches:
368,000
Competition:
HIGH

Tretinoin

Medication

Tretinoin is a prescription-strength topical cream or gel that is primarily used to treat acne and reduce fine wrinkles. It works by keeping skin pores clear, lightening the skin, replacing older skin with newer skin, and slowing down the way the body removes skin cells that may have been harmed by the sun. Tretinoin is also known to have anti-inflammatory properties. Some common brand names for tretinoin include Retin-A Micro, Refissa, and Retin-A. Tretinoin is typically more potent than retinol and can show results faster, but it may cause irritation for some people. Daily use of tretinoin is generally safe, but it is recommended to adjust usage if the skin becomes irritated. It is crucial to protect the treated skin from the sun.

Monthly searches:
301,000
Competition:
HIGH

Pimple Patches

Pimple patches are hydrocolloid stickers that are effective spot treatment for active pimples and lesions. They absorb impurities trapped under the skin, flatten breakouts, and protect the wound from external bacteria or face-picking. They are more effective on mild breakouts and superficial pimples like small whiteheads and pustules just popping up or recently having come to a head. Pimple patches cannot work on every bump, and they do not work on closed wounds, deeper lesions, and comedones (blackheads and whiteheads). The white stuff on pimple patches is actually hydrated hydrocolloid, which absorbs excess fluids surrounding a pimple to form a soft gel, creating an ideal healing environment. The popular brand, Mighty Patch Original from Hero Cosmetics, is an award-winning acne patch that yields visible results overnight.

Monthly searches:
165,000
Competition:
HIGH

Accelerating

Pimple Patch

Pimple patches are a type of acne treatment that uses hydrocolloid to absorb impurities and flatten pimples overnight. They work best as spot treatments on active pimples, but cannot prevent breakouts or scarring. They are available in a variety of sizes and shapes and can be purchased over-the-counter or online. Some popular brands include Hero Cosmetics Mighty Patch, COSRX Acne Pimple Master Patch, and Peach Slices Acne Spot Dots. Pimple patches are not effective on closed lesions, deeper lesions, or blackheads and whiteheads, which are called comedones.

Monthly searches:
165,000
Competition:
HIGH

Accelerating

Summer Fridays

Topic

Summer Fridays is a term used to describe company-authorized flexible scheduling that allows employees to leave early or take the entire day off on Fridays during the summer months. The practice is typically offered between Memorial Day and Labor Day. Summer Fridays also refers to a skincare brand that offers vegan, cruelty-free products with clean ingredients designed to promote healthy skin. The brand's product line includes face masks, serums, and treatments. Summer Fridays products are available at Sephora.

Monthly searches:
135,000
Competition:
HIGH

Accelerating

Azelaic acid

Drug

Azelaic acid is a dicarboxylic acid used to treat mild to moderate acne by decreasing inflammation and redness. It is also an antioxidant that can neutralize free radicals. Azelaic acid is available in topical creams and gels, and can be used once or twice a day. It kills bacteria on the skin that causes acne and assists with cellular turnover as an exfoliant. Azelaic acid is often combined with oral antibiotics or hormonal therapy for acne treatment. It is safe to use every day and is a good option for those with sensitive or dry skin. However, if you have oily skin, salicylic acid may be a better choice. Retinol and azelaic acid have different roles, with retinol assisting in cell renewal and azelaic acid in bacteria and inflammation reduction.

Monthly searches:
110,000
Competition:
HIGH

Accelerating

Peptide

Topic

Peptides are short chains of amino acids linked together by peptide bonds, with polypeptides being longer chains. They are the building blocks of proteins, but smaller than proteins, typically consisting of between 2 and 50 amino acids. Peptides can stimulate the skin to produce collagen, leading to firmer, younger-looking skin. Peptides can be found in certain foods, such as eggs, milk, and meat proteins. Peptide supplements are generally safe for healthy individuals.

Monthly searches:
110,000
Competition:
HIGH

Tranexamic acid

Medication

Tranexamic acid is a medicine used to control bleeding by helping blood to clot. It is commonly used for nosebleeds and heavy periods, and may also be used to treat bleeding in surgery. It is a synthetic derivative of lysine and an antifibrinolytic agent. The most common side effects of taking tranexamic acid are headaches and stomach pain. It is available only with a doctor's prescription. Teenage females can use it but it is not intended specifically for them. Its use can decrease the amount of blood lost during menstruation but does not stop menstrual bleeding. Tranexamic acid can also be administered as a mouthwash to help stop bleeding after tooth extraction. Overall, Tranexamic acid is a medication that is proven to be a reliable drug for controlling bleeding.

Monthly searches:
90,500
Competition:
HIGH

Accelerating

Adaptogen

Topic

Adaptogens are plants and mushrooms that can help the body respond to stress, anxiety, fatigue and promote overall well-being. They are naturally occurring substances that help the body adapt to stress and exert a normalizing effect on bodily processes, including the immune system, cardiovascular system, and the endocrine system. Adaptogens have a growing body of research supporting their effectiveness in reducing symptoms of fatigue and exhaustion, improving mood and memory, and promoting better sleep. Popular adaptogens include Asian ginseng, Rhodiola, and cordyceps. While adaptogens are generally considered safe, it is important to talk to a healthcare provider before taking them, especially if you are pregnant or breastfeeding, have a medical condition, or are taking other medications. Adaptogens can be taken in various forms, including capsules, powders, and teas.

Monthly searches:
60,500
Competition:
HIGH

Aquaphor Healing Ointment

Aquaphor Healing Ointment is a clinically proven skin protectant that restores smooth, healthy skin. It is dermatologist recommended and can be used on dry, cracked, or irritated skin, including the lips. Aquaphor creates a protective barrier on the skin that allows for the flow of hydration and oxygen, and it also contains additional ingredients that moisturize the skin. It is different from Vaseline because it contains humectant ingredients and is occlusive, making it a better moisturizer. Aquaphor can be used on any area of the skin and is safe to use. It can help ease dry skin and heal injured skin. Different from a lotion or cream, this multi-purpose ointment protects and soothes extremely dry skin, chapped lips, cracked hands and feet, minor cuts and burns, and many other skin irritations.

Monthly searches:
60,500
Competition:
HIGH

Hyaluronic Acid Serum

Hyaluronic acid is a natural substance that is found in the human body. It is a major component of the skin, and it helps to keep the skin hydrated and plump. Hyaluronic acid serum is a concentration of this substance that is applied to the skin to help keep it hydrated and to reduce the appearance of wrinkles. There is some debate about how often to apply hyaluronic acid serum, but it is generally agreed that it is safe to use it every day. There is also evidence that hyaluronic acid serum can help wounds heal faster and reduce scarring.

Monthly searches:
60,500
Competition:
HIGH

Serum

Blood

Serum can refer to a variety of things, including an advanced wavetable synthesizer, skin treatments, and bodily fluids such as blood serum or serous fluid. Skin serums are light, easily absorbed liquids designed to manage specific skin concerns and provide various benefits, such as hydration and brightening. Serum differs from plasma in that it is the liquid remaining after blood has clotted, while plasma is the liquid remaining when clotting is prevented. In general, serum tends to refer to the clear portion of bodily fluids in animals and plants.

Monthly searches:
60,500
Competition:
HIGH

Accelerating

Niacinamide Serum

Niacinamide Serum is a skincare product that contains a form of vitamin B3. It offers various benefits such as reducing inflammation, minimizing pore appearance, improving skin tone, and fighting premature signs of aging. It is a gentle ingredient and can be used daily by those with sensitive skin. Some popular brands of niacinamide serum include Naturium, The Ordinary, and Good Molecules. Niacinamide serums are a useful addition to a skincare routine to improve overall skin health.

Monthly searches:
49,500
Competition:
HIGH

Accelerating

Cetaphil Moisturizing Cream

Topic

Cetaphil Moisturizing Cream is a gentle, non-comedogenic, and hypoallergenic skin cream clinically proven to provide immediate and long-lasting relief for dry to very dry, sensitive skin. Its rich formula leaves skin soft and smooth, making it ideal for use as a body or face lotion. The cream is available in different sizes, such as 16 oz and 20 oz, and can be found at major retailers like Walmart. Cetaphil Moisturizing Cream is made with emollients that soften and moisturize the skin, making it a suitable treatment or prevention method for various skin issues such as dryness, roughness, scaliness, itchiness, and minor skin irritations. When compared to CeraVe, there is no clear winner, as it ultimately depends on the needs of your own skin. If you have sensitive skin, Cetaphil is the better option.

Monthly searches:
27,100
Competition:
HIGH

Accelerating

Cetaphil Face Wash

Cetaphil Face Wash is a gentle, soap-free, and deep cleansing formula designed for sensitive, combination, oily, and acne-prone skin. It does not leave any irritating residue and can help to diminish dark spots and hyperpigmentation while improving skin's radiance. It is one of the gentlest cleansers that can be put on the skin, and it is effective in removing surface oils, dirt, and make-up. However, it is not a lightening cream, and if someone wants to lighten their skin, they need to look for something with hydroquinone. Cetaphil's Face Wash can be found in stores like Target and CVS.

Monthly searches:
22,200
Competition:
HIGH

Accelerating

Nyx Lip Liner

NYX Professional Makeup offers a range of lip liner products that are available in pencil and retractable formulas to match their lipsticks. Their best-selling Slim Lip Pencil is hydrating and creamy, making lip coloring and shaping a breeze. NYX lip liners can be sharpened with a small pencil sharpener and are available in versatile options for makeup beginners and experts alike. They do not sharpen or twist up. Nyx lip liners are sold at Target and Walmart.com.

Monthly searches:
22,200
Competition:
HIGH

Niacinamide Benefits

Niacinamide is a form of vitamin B3 that is often used topically to treat skin conditions like acne, inflammation, and hyperpigmentation. It can also be taken orally to prevent vitamin B3 deficiency and related conditions such as pellagra. Niacinamide has multiple benefits when applied to skin, including boosting collagen production to smooth wrinkles and reduce fine lines, fighting acne, and improving skin tone. It is generally well-tolerated, but some people may experience side effects such as dryness, redness, and irritation.

Monthly searches:
22,200
Competition:
MEDIUM

Accelerating

Acne patches

Acne patches are hydrocolloid stickers that improve the look of pimples overnight without the need to pop. They are effective on open whiteheads and existing breakouts but may not be suitable for closed lesions or deeper pimples like blackheads. The best acne patches include ZitSticka KILLA Kit, Peace Out Acne Healing Dots, and Hero Cosmetics Mighty Patch Original Acne Pimple Patches. They work best as spot treatments on active pimples but cannot help prevent breakouts or scarring. They should be left on overnight or for around 8-12 hours and must be replaced when raised and turned cloudy.

Monthly searches:
22,200
Competition:
HIGH

The Ordinary Trends

Trending markets, companies, and products