"Owned" refers to trends that have established themselves as authoritative players in their respective industries. These trends have acquired a loyal following and wield significant influence over consumer preferences. From well-known brands to emerging companies making a mark, the "Owned" category showcases entities that have solidified their position in the market. These trends not only dominate search volume but also command attention with their competitive index and cost-per-click. In a sea of options, the trends under "Owned" stand out as the go-to choices for consumers seeking quality, reliability, and innovation.