Iteration, in simple terms, is the process of repeating a sequence of steps to improve upon a product, service, or process. And let me tell you, iteration is all the rage in the business world right now. Why settle for good when you can make it great? Refinement, supervised learning, timeboxing, and related tasks are just a few trends that show businesses are honing their skills to achieve excellence. Winning by design and team collaboration emphasize the importance of working together to achieve a common goal, while agile teams and scrum teams show the dedication to flexible, collaborative planning. Core product, functional requirements, and product features show the importance of focused improvement, while traditional practices and functional teams highlight the significance of a tried-and-true approach. Iteration is all about taking what you have and making it better, and these trends prove that businesses are committed to constant improvement.