Fashion Trends

RamenApps Analysis

Fashion is more than just clothes; it's a reflection of our societal values and a declaration of individual expression. From sustainable socks to cargo pockets, the trends that fall under the "Fashion" category keep evolving with time. There is a shift towards sustainable and ethical clothing, as people become more conscious about their ecological footprint. Accessories, like tote bags and Air Jordan sneakers, continue to have a place in our hearts and closets, manifesting as status symbols and expressions of fandom. There is also a nod to retro styles, like the wolf cut and cottagecore, that transport us to simpler times. In the end, fashion is all about finding that perfect balance between the timeless and the innovative, the classic and the eccentric, and the statement-making and the effortless.

Related tags to Fashion

5 Years

Monthly Searches

Shein

Topic

SHEIN is a Chinese online fast fashion retailer that was founded in 2008 and is now headquartered in Singapore. It is currently the world's largest fashion retailer. The company offers a wide range of trendy and affordable clothing, shoes, and accessories for women of all sizes, and ships to over 200 countries internationally. SHEIN also has a mobile app for convenient online shopping. While there have been some concerns about the legitimacy of the brand, SHEIN is considered a legitimate clothing brand. The company's target market is international, with its main focus on Europe, America, Australia, and the Middle East.

Monthly searches:
13,600,000
Competition:
MEDIUM

Hello Kitty

Fictional character

Hello Kitty is a fictional character created by Yuko Shimizu and owned by a Japanese company called Sanrio. She is often depicted as an anthropomorphic white cat with a red bow and no visible mouth. Hello Kitty is highly popular and has a vast array of merchandise sold worldwide. Mimmy White is Hello Kitty's older twin sister who is quiet, shy, and tomboyish. Interestingly, Hello Kitty is not considered to be a cat, but a cartoon character and a little girl, according to Sanrio. Overall, Hello Kitty is a popular, beloved character with a massive fan base worldwide.

Monthly searches:
1,220,000
Competition:
HIGH

Oh Polly

Topic

Oh Polly is an online fashion brand based in the UK that sells women's clothing internationally. They are known for their signature dresses in satin and slinky ruched fabrics, and offer mini, midi and maxi lengths. The brand has a strong social media presence with 4.7 million followers on Instagram. Oh Polly has received mixed reviews, with some customers praising their trendy and high-quality clothing, while others complain about poor customer service and shipping delays. They have an app available for US customers on the App Store. Oh Polly is a popular brand among young women looking for trendy and fashionable clothing.

Monthly searches:
450,000
Competition:
LOW

Accelerating

Cinnamoroll

Topic

Cinnamoroll is a Sanrio character created in 2001, designed by Miyuki Okumura. The character is a white puppy with blue eyes, pink cheeks, long ears, and a plump curly tail that looks like a cinnamon roll. Cinnamoroll is Cafe Cinnamon's official mascot and is quite shy but friendly. Cherry is Cinnamoroll's best friend and partner in crime. It is a boy dog with the ability to fly due to its long ears. Additionally, various Cinnamoroll products such as a plush doll and pinafore dress can be found on JapanLA and Amazon.com.

Monthly searches:
368,000
Competition:
HIGH

Accelerating

Kuromi

Cartoon character

Kuromi is a Sanrio character introduced in 2005. She is a black cat with a pink bow who is the main protagonist in the series. Her arch-nemesis is My Melody, also known as My Melo. Kuromi is a tomboy, but behind her tough appearance, she is actually very girly. She enjoys writing in her diary and reading romance novels. It is revealed in Hello Kitty and Friends Supercute Adventures that Kuromi has a crush on Badtz-Maru. She is able to travel between the human world and the spirit world, wielding a magical artifact called the Melody Key. She is not officially a part of the Hello Kitty universe. Some consider her to be a perky goth with a punky yet cute and cheeky personality.

Monthly searches:
368,000
Competition:
HIGH

Buzz Cut

Topic

Buzz cut is a short hairstyle that can vary in length from a close clipper shave to one inch off the head. It gained popularity in the 19th century with the advent of manual hair clippers and was named after the buzzing sound of the clippers. Buzz cuts are popular among men with receding hairlines, bald patches, and lean faces. They are also a popular choice for both men and women who want a low-maintenance hairstyle. A buzz cut can be modified in many ways, including with fades and line ups. Those with diamond, square, or oval-shaped faces are best suited for the look, but others can still pull it off with some creative beard grooming. In the past, buzz cuts were also embraced by women as a stance against gender norms and beauty standards.

Monthly searches:
301,000
Competition:
LOW

Accelerating

My Melody

Cartoon character

My Melody is a white rabbit character from the Hello Kitty series, who wears a red or pink hood that covers her ears. Her hobbies include baking cookies with her mother, and her favorite food is almond pound cake. She was born on January 18th and lives in the forest of Mariland, along with her friends like My Sweet Piano (a sheep) and Flat (a mouse). She is a female character and is known for her good nature and honesty. Onegai My Melody is a Japanese anime series based on the Sanrio character. Kuromi, a character from the same series, is revealed to have a crush on Badtz-Maru.

Monthly searches:
246,000
Competition:
HIGH

Preppy

Topic

Preppy, also spelled preppie, is a subculture in the United States associated with young people who attend expensive private schools and are conservative in their attitudes, behavior, and style of dress. The preppy fashion style is characterized by neat, understated, and often expensive clothing items such as plaid button-downs, chino shorts, loafers, and brightly colored polos with popped collars. The preppy aesthetic is also focused on bright colors and animal patterns like cheetah, giraffe & leopard pattern. The term "Preppy" is often used to describe someone who is well off and upper-class. Some people may confuse the preppy aesthetic with the VSCO Preppy aesthetic, which focuses on bright colors and animal patterns, or the Softies aesthetic.

Monthly searches:
165,000
Competition:
HIGH

Accelerating

Barefoot Shoes

Barefoot Shoes are minimalist footwear designed to provide less cushioning than traditional shoes, allowing for natural foot movement and a more comfortable mid or forefoot strike. They are said to reduce stress on joints, improve body posture, and help develop strong foot and leg muscles. Barefoot Shoes are available for men, women, and children and come in various styles, including sneakers and sandals. Brands such as Vivobarefoot and Xero Shoes offer Barefoot Shoes for everyday wear and exercise. Podiatrists suggest that Barefoot Shoes may improve body posture and stride, but it is important to wear them gradually and build up strength in the foot muscles. The best Barefoot Shoes are those that provide a flexible sole and puncture resistant soles.

Monthly searches:
135,000
Competition:
HIGH

Accelerating

Mini Dress

Mini dresses are short dresses that typically fall above the knee, with their hemline hitting high on the thigh. They can come in a variety of styles, including slip, bodycon, and more. Mini dresses often feature statement prints, versatile designs, eye-catching shades, and embellishments such as sequins and beads. While mini dresses can be flattering, it is important to not show too much skin and to choose a style that works for your body type. These types of dresses can be worn by women of all ages, and the term "minidress" or "miniskirt" is used to describe dresses and skirts of this length.

Monthly searches:
90,500
Competition:
HIGH

Accelerating

Thuma

Topic

Thuma is a San Francisco-based company that designs and sells bed frames and other bedroom furniture. Their bed frames are made from solid wood using a Japanese joinery technique, and are available in various colors. Thuma beds are known to be sturdy and quiet, and do not require a box spring. The company draws inspiration from global architecture, fashion, and interior design. Thuma has an active presence on Instagram, where they showcase their products.

Monthly searches:
74,000
Competition:
HIGH

STAUD

Topic

STAUD is a fashion brand co-founded by Sarah Staudinger and George Augusto in Los Angeles in 2015, focusing on accessible and empowering fashion. Their latest collections are available on their website, and they offer free shipping and returns on orders over $100. Their Instagram account (@staud.clothing) showcases their designs, and their clothing can also be found at Shopbop and Nordstrom. While STAUD is based in California, it is not an Italian brand. Rather, the brand offers high-quality, timeless pieces that sit between fast fashion and luxury, appealing to a wider range of fashion shoppers.

Monthly searches:
60,500
Competition:
HIGH

Accelerating

Vinted

Vinted is an online marketplace based in Lithuania, focused on buying, selling, and exchanging new or secondhand items, particularly clothing and accessories. They make money through a buyer protection service where buyers pay a fee for services like customer support, insurance, and tracked shipping. Additionally, Vinted generates revenue from shipping costs, featured listings, and item promotion. They have expanded to countries like the United States and offer a platform for users to declutter their closets and earn extra income. Vinted provides a platform for users to browse a wide range of items, from vintage clothing to homeware, pet accessories, and books. It aims to create a community for individuals to buy and sell pre-loved items in a sustainable and cost-effective way.

Monthly searches:
60,500
Competition:
LOW

Accelerating

Clothing Brand

Clothing Brand refers to a brand that is primarily involved in the manufacturing, distribution, and selling of clothing products. The top 10 clothing brands in the world for 2022 are Nike, Louis Vuitton, Gucci, Chanel, Adidas, Hermès, Zara, H&M, Cartier, and UNIQLO. Other popular clothing brands include Nike, Old Navy, Banana Republic, Kate Spade, and Coach. To start a clothing brand, one should develop fashion design skills, follow fashion trends, create a business plan, build a strong brand, design and develop the brand, and source fashion fabrics or design one's own. REVOLVE is an online store that offers designer apparel, shoes, and accessories from various brands.

Monthly searches:
40,500
Competition:
HIGH

KHAITE

Topic

KHAITE is a luxury fashion brand that was co-founded in 2016 by Catherine Holstein, the creative director, and Adam Pritzker, chairman of Assembled Brands. The brand is known for its elevated essentials, exceptional materials, and subtle yet striking details. KHAITE has an official website where customers can enjoy complimentary shipping and returns on all domestic US orders. The brand is active on Instagram with 558k followers, and it has collaborated with Oliver Peoples. KHAITE is a New York-based fashion brand, and its founders are committed to sustainable manufacturing practices. However, it is unclear where KHAITE garments are manufactured.

Monthly searches:
33,100
Competition:
HIGH

Y2K Style

Y2K Style was a popular fashion trend in the late 1990s to early 2000s. It is characterized by a distinct aesthetic period that encapsulates fashion, hardware design, music, and furnishings shining with tech optimism. The style is all about creating a silhouette with matching shorts and a cut-off vest. Other popular Y2K fashion staples include shiny materials, chunky sneakers, pleated skirts, baguette bags, wide-leg jeans, and colorful sunglasses. The Y2K aesthetic was prevalent in popular culture from roughly 1997 to 2004 and is making a comeback in 2022. Some of the biggest influencers in Y2K style are Carrie Bradshaw, Bratz Dolls, and films like The Matrix and Mean Girls. Hot pink everything, bedazzled logos, teeny-tiny bags, denim on denim, and Juicy Couture were also popular during this time period.

Monthly searches:
22,200
Competition:
HIGH

CaratLane

Topic

CaratLane is an Indian physical and online jewelry retailer, headquartered in Chennai, India. CaratLane was founded in 2008, and today it is one of the largest jewelry retailers in India. CaratLane offers a wide range of products, including rings, earrings, pendants, necklace, chains, bangles, bracelets, and more. CaratLane is known for its competitive pricing, and its designs are available both online and in stores.

Monthly searches:
22,200
Competition:
HIGH

Accelerating

Xiaohongshu

Xiaohongshu is a Chinese social media and e-commerce platform that has been described as "China's answer to Instagram". It is primarily used for sharing photos and videos, as well as shopping and recording life stories. Xiaohongshu has over 300 million registered users as of 2019, with over 85 million monthly active users. It is particularly popular among young females, with 70% of its users born after 1990 and nearly 90% female. Xiaohongshu allows users to post reviews and videos to show off their purchases, providing confidence to online shoppers who are suspicious of being tricked by online vendors. However, the platform has experienced controversies over fake reviews, photoshopped scenic spots, excessive wealth flaunting, underaged photos, and female user harassment.

Monthly searches:
22,200
Competition:
LOW

Accelerating

Fashion Trends

Trending markets, companies, and products