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New Balance is a major sports footwear and apparel manufacturer based in Boston, Massachusetts. The multinational corporation was founded in 1906 as the New Balance Arch Support Company. They provide quality craftsmanship with special attention to detail and have a product-first focus, which has become more relevant as other brands' quality continues to decline. New Balance offers a wider range of widths for their shoes and larger sizes overall compared to Nike. They were sued for deceiving customers into paying a price premium for products they believed to be entirely made in the U.S. New Balance Fearlessly Independent since 1906.
