Authentication Trends

RamenApps Analysis

Authentication: the art of proving who you are before accessing anything cool. In the digital world, this means using various methods to prove you're not a robot, a prankster or some other nefarious entity. We see all kinds of trends under this tag, ranging from digital ID cards like Microsoft Authenticator and UIDAI, to fingerprint identification and even facial recognition with Face ID. Some trends focus on beefing up security in general, like BeyondTrust and CyberArk, while others like Firebase Realtime Database and Hasura aim to make authentication easier for developers. Overall, Authentication trends seem to be pushing for more security and ease of use, keeping up with the ever-evolving digital landscape.

Related tags to Authentication

5 Years

Monthly Searches

Trustpilot

Website

Trustpilot is a review platform founded in Denmark in 2007, where people can share their experiences with various businesses to help others make better choices. It hosts reviews of businesses worldwide, with nearly 1 million new reviews posted each month. Trustpilot offers freemium services to businesses and has a numerical TrustScore from 1-5 for each business based on customer ratings. The platform uses unique software to detect fake reviews and maintain the trustworthiness of its online review community. Trustpilot is a legitimate website, as it has over a decade of experience and over 111 million reviews. Trustpilot is committed to transparency, and its website outlines its policies and procedures. However, Trustpilot reviews may not be as authoritative as Google reviews for businesses with a local presence.

Monthly searches:
90,500
Competition:
LOW

Accelerating

Microsoft Authenticator

Software

Microsoft Authenticator is an app that helps you sign in to your online accounts using two-step verification. Two-step verification helps you to use your accounts more securely because passwords can be forgotten, stolen, or compromised. The app allows for one click verification and stores your account credentials securely. If you lose your device, you can recover your account credentials using the personal Microsoft account you used during the backup process.

Monthly searches:
60,500
Competition:
LOW

Accelerating

Authenticator

Topic

Google Authenticator is a software-based authenticator by Google that implements two-step verification services using the Time-based One-time Password Algorithm and HMAC-based One-time Password algorithm, for authenticating users of software applications.

Monthly searches:
27,100
Competition:
LOW

Accelerating

Supabase

Supabase is an open source alternative to Firebase that offers a Postgres database, authentication, instant APIs, edge functions, real-time subscriptions, and storage. It allows developers to create a dedicated Postgres database with just a few clicks and provides a built-in SQL editor and data browser. It is trusted by millions of developers and is one of the world's most scalable databases for those who want to leverage better data integrity, more complex queries, and full-text search. Supabase is a better option than Firestore for those who want to use Postgres and the same SDK on the client and server.

Monthly searches:
18,100
Competition:
LOW

Accelerating

Meta Login

Meta Login allows users access to different Meta products such as Meta Business Suite and Business Manager, as well as VR products such as Oculus. Logging in can be done with a Meta account or Facebook account, and creating an account is part of the setup process for VR products. It is not necessary to use Facebook to log into Meta VR products. If a user accidentally logs out, they may need to reset their password.

Monthly searches:
14,800
Competition:
LOW

Keycloak

Software

Keycloak is an open-source identity and access management solution that enables single sign-on and is aimed at modern applications and services. It offers features such as user federation, client adapters, an admin console, and an account management console. It implements standard IAM protocols including OAuth 2.0, OpenID, and SAML. Keycloak is under the stewardship of Red Hat as of March 2018 and is used as the upstream project for their RH-SSO product. It comes with a built-in LDAP/AD provider and can federate multiple different LDAP servers in the same realm. Overall, Keycloak is a versatile and flexible IAM tool that can customize various aspects of a product or module.

Monthly searches:
12,100
Competition:
LOW

GCash

Topic

GCash is a mobile wallet app available in the Philippines that allows users to pay bills, buy load, send money, shop and more. It was introduced in 2004 and is owned by Mynt, a joint venture between Ant Group, an affiliate company of the Alibaba Group, and Globe Telecom. The app allows users to enjoy cashless transactions with over 400 billers. GCash is also available overseas for Fully Verified users and has partnered with three online platforms in the United States. Additionally, GCash can be used in Nigeria by following a four-step process that involves dialing *143#, entering the option for GCash, registering, and setting and verifying an MPIN.

Monthly searches:
9,900
Competition:
LOW

Meta Support

Meta Support offers assistance to individuals and businesses who use Facebook and Instagram for selling and content management. They offer personalized support for orders, account, and devices. There are several ways to contact their support team, including live chat, email, and phone. The response time varies, but the team strives to answer within 1-2 business days. Additionally, there are resources available on their website to troubleshoot ads and manage content monetization.

Monthly searches:
6,600
Competition:
LOW

Accelerating

Login portals are secure gateways that require users to enter login credentials, such as username and password, to access specific resources or information. These portals are commonly used for school networks, patient information, government accounts, and other online platforms. Users must sign in to their respective portals to ensure privacy, security, and access to personalized content. Passwords can be reset if forgotten, and certain portals may require additional steps for enrollment and account creation. Overall, login portals play a crucial role in providing users with secure access to restricted information and resources online.

Monthly searches:
3,600
Competition:
LOW

Accelerating

Ztna

Ztna, also known as Zero Trust Network Access, is a security model that implements an adaptive trust model where access to a network or an application is only granted after explicit authorization. It creates an identity- and context-based, logical access boundary around an application or set. It is different from VPN as it only provides access to explicitly authorized applications and services, while VPN provides direct tunneled access to an endpoint on a corporate network. Ztna is considered better than VPN as it offers logical access perimeter and enables micro segmentation to protect assets outside the traditional perimeter. Ztna model offers secure access to the network while leaving applications vulnerable. In contrast, the Zero Trust Application Access (ZTAA) model provides secure application access only after device and user authentication. The difference between Ztna and SASE is that Ztna is the enforcement officer that ensures the perimeter is protected at the user level, while SASE is the security framework built from several tools combined.

Monthly searches:
3,600
Competition:
MEDIUM

Accelerating

Entrupy

Entrupy is a company that specializes in using artificial intelligence to authenticate luxury handbags and accessories. They have a high accuracy rate of 99.1% and provide a financial guarantee to protect certificate holders from any potential losses due to incorrect results. Entrupy's authentication process involves scanning items with a device that then becomes part of a database, further training the algorithms to make the solution smarter and more accurate. Each certificate issued by Entrupy has a unique link that is hosted on their servers, which can be validated by users to ensure its legitimacy. Overall, Entrupy offers a reliable and trustworthy authentication service for businesses and individuals looking to verify the authenticity of luxury goods.

Monthly searches:
2,900
Competition:
LOW

Accelerating

Threat actor

Topic

A threat actor, also known as a bad actor or malicious actor, is an individual or group that poses a risk and seeks to cause harm in the cyber sphere. These threat actors exploit vulnerabilities in computer systems, networks, and software to perpetuate various forms of cyberattacks. They may engage in activities such as phishing, ransomware attacks, malware attacks, and more. Threat actors can be classified into different types, including cybercriminals, nation-states, terrorist groups, thrill-seekers, insiders, and hackers. Unlike hackers, threat actors do not necessarily possess advanced technical skills, but they have malicious intent and compromise an organization's security. They may utilize sophisticated techniques like advanced persistent threats (APTs), zero-day exploits, and long-term strategies to achieve their objectives. Understanding threat actors and their motivations is crucial for developing effective cybersecurity measures to protect against their attacks.

Monthly searches:
1,900
Competition:

Accelerating

Firebase Realtime Database

Firebase Realtime Database is a cloud-based database solution that allows for collaboration and secure access to data directly from client-side code. It supports iOS, Android, Web, C++, and Unity platforms and updates data across devices and platforms within milliseconds. Firebase Realtime Database is the first product launched by Firebase and has consistently great performance. It is free to get started and users can pay as they go. Cloud Firestore is Firebase's newest database that builds on the successes of the Realtime Database with a more intuitive data model, richer, faster queries, and further scaling capabilities.

Monthly searches:
720
Competition:
LOW

Cyber Protection

Cyber protection refers to the integration of data protection and cyber security to ensure safe business operations. It focuses on protecting organizations' systems and networks against cyber threats, such as ransomware and phishing, to protect applications, workloads, containers, and every cloud type. Cyber security is the practice of protecting systems, networks, and programs from digital attacks. Cyber insurance is available to help protect against cyber risks. There are three major types of cyber security and five types of cyber security. The difference between cybersecurity and cyber protection lies in their relationship to data, with cybersecurity focusing on guarding systems while cyber protection focuses on data protection itself.

Monthly searches:
390
Competition:
LOW

Control Systems Company

Control Systems Company (CSC) is a company that designs and manufactures ignition equipment for various industries such as the utility industry, refineries/flares, petroleum, and industrial markets. The company has been generating results since 1972. Control Systems, Inc. is another company that specializes in systems integration for industrial and municipal facilities, including custom control panels for wastewater systems, water systems, natural gas plants, and more. They also provide fire protection, security, and other services. CSI is a leader in engine controls as a Tier 1 supplier to OEMs. Control Systems Inc was acquired by FLASH in 2020. In business, organizational control systems allow executives to track performance and address concerns, with four types of control systems: belief systems, boundary systems, diagnostic systems, and interactive systems. Examples of control systems in daily life include AC units, fridges, bathrooms, and cruise control in cars.

Monthly searches:
260
Competition:
LOW

Platform Access

Platform Access refers to the ability to connect to and use a specific platform or system, typically through a web browser. This may involve enabling access through a browser, or managing access to resources within a platform. Different types of access platforms are available, such as access towers or scaffolding, which provide a sturdy surface for working at height. Upwork and the Biosense Platform are examples of platforms that provide access to different services, while Azure Active Directory manages access to resources within the Azure platform.

Monthly searches:
260
Competition:
HIGH

Verification Process

Verification process is a series of steps or actions taken to confirm the accuracy, authenticity, or validity of something. In many contexts, it is used to ensure that information, claims, or data provided by individuals or companies are true and can be trusted. For example, when a person creates an account on a website, they may be required to verify their identity by providing a valid email address, phone number, or other personal information. Similarly, companies may need to verify the credentials of job applicants or suppliers before doing business with them. The verification process can involve various methods such as background checks, documentation review, reference checks, or testing, depending on the purpose and requirements. Ultimately, the goal of the verification process is to minimize the risk of errors, fraud, or deception, and to maintain the integrity of the system or process.

Monthly searches:
260
Competition:
LOW

Authentication Trends

Trending markets, companies, and products